preeminence
Unbound
A Strategic Journey to Build a
Customer-Centric, Profitable, and
preeminent Business
A $5,000 Strategic Training | Just $200 for Our Founding Cohort
Help us create a
bestselling book
while building your
breakthrough business
You’re invited to join a select group of entrepreneurs on a journey to reshape how businesses grow. Jay Abraham and Josh LaMar have spent a year crafting a new methodology, now they need your story to complete the book.
We’re in the final stages of writing The Path to Preeminence, and before publishing, we need your real-world results, stories, and transformations to prove the power of the framework.
So instead of charging $5,000 (what this will eventually retail for), we’re offering the full pilot program for just $200. The only “price” is your participation, execution, and feedback.
Instead of paying $5,000, you’ll get:
6 Modules of live, high-impact strategic training
Access to exclusive Jay + Josh content
Preferential access to future tools
A chance to be featured in the book
We don’t need your money,
We need your
success
You’re Invited to Join a
Strategic Business Experiment
with Josh LaMar & Jay Abraham
Jay Abraham, the business growth legend, and Josh LaMar, expert in user-centered strategy, have joined forces to launch a transformational program for entrepreneurs and CEOs like you.
We’re testing a new interpretation of Jay’s 3 Ways to Grow a Business, designed specifically for small and mid-size businesses. This course is your chance to:
Get clarity on what your business needs now
Apply insights with precision to unlock growth
Tell your story in our upcoming book, The Path to Preeminence
This is not a theory-based course. It’s a three-month, hands-on strategic transformation sprint built to make your business preeminent—the only viable choice in your market.
Who is this for?
-
CEOs & Entrepreneurs
Especially if you're feeling stuck or ready to scale
-
Startup Founders
Seeking product market fit
-
Service business owners
Needing clarity and strategy
-
UX / Product / Design Thinkers
Ready to bridge the Business-UX gap
“Translating Josh's very
sophisticated knowledge
to entrepreneurs brings
enormous advantage”
Jay Abraham, Marketing Pioneer
How it works
Step 1: Learn
Absorb powerful concepts, explore strategy lenses, and see real-world application.
The course is broken out by each of Jay's Three Ways to Grow a Business, but with a lens on how customer insights drive business growth.
You'll think about your customers AND your business in a new way.
Step 2: Apply
Diagnose your business, uncover customer insights, and implement right away.
The most important thing you can do is to actively engage with the course content and then APPLY it to your business.
The purpose of this course is to inspire you to connect and engage with your customers in order to generate the business insights you need to massively grow your business and become the preeminent product or service in your market.
Step 3: Share
Report back your results. You’ll be featured as a case study in the book (if you wish).
The purpose of this course is to lead you through the process to gain insights, apply them, and then see results.
The results you share will be used as examples in the forthcoming book to inspire others on how to apply the framework and build a preeminent product or service.
What You'll learn
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Module 1 - Preliminary Concepts
Discover what makes a business preeminent and how knowledge asymmetry gives you unfair advantage.
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Module 2 - Integrated Company Assessment
A 360° deep dive into your business, product, and customers to uncover growth blind spots.
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Module 3 - Audience Growth
Use behavioral insights to attract and convert new and adjacent audiences.
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Module 4 - Product Innovation
Command higher prices through product innovation - solving known problems in new ways and uncovering new problems to solve to propel your growth.
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Module 5 - Increasing Frequency
Create fans and holistic systems that keep loyal customers coming back (and bringing others).
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Module 6 - Geometric Thinking
Generate exponential impact by combining the three ways to grow your business AND the three advanced ways.
Each module includes
Video interview with Jay
Live learning + Q&A sessions led by Josh
Worksheets to apply directly to your business
Community discussion + feedback
Optional bonus tools & deep-dive resources
Is there really a path to building a preeminent business?
unequivocally yes!
Important details
-
Start Date
Early May, 2025
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Length
Each new module comes out every two weeks for a total of 3 months across the 6 modules.
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Format
Online course with on-demand access.
Live training sessions with Live Q&A.
-
Cost
This $5,000 course will be $200 for founding cohort members.
-
To qualify, you must
Participate live (or watch replays within 48 hours).
Apply the insights to your business.
Share your results and transformation.
Join now
Join now
Preeminence Unbound is a 3-month strategic program that helps you uncover customer insights, apply Jay Abraham’s timeless growth principles, and build a business that becomes the only viable choice in your market.